Cookie Policy

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, to remember your preferences, and to provide information to website owners about how visitors use their site.

Similar technologies — including web beacons, pixel tags, local storage, and session storage — work in a comparable way and are also covered by this policy. We refer to all of these collectively as “cookies” throughout this document.

Cookies can be “first-party” (set by us) or “third-party” (set by a third-party service we use, such as an analytics provider). They can also be “session cookies” (deleted when you close your browser) or “persistent cookies” (remaining on your device for a set period).

2. Cookies We Use

We use the following categories of cookies on www.infinitasadvisory.com:

2.1 Strictly Necessary Cookies

These cookies are required for the basic operation of our website and cannot be switched off. They are typically set in response to actions you take — such as setting privacy preferences, logging in, or filling in forms. Examples include:

• Session cookies: Maintain your session as you navigate between pages during a single visit.
• Security cookies: Protect against cross-site request forgery (CSRF) and similar security threats.
• Cookie consent cookie: Stores your cookie preferences so we do not ask for consent on every page load.

2.2 Performance and Analytics Cookies

We use analytics tools to understand how visitors interact with our website. This includes data such as pages visited, time spent on site, bounce rate, and the source of the visit. Currently we use:

• Google Analytics:Collects anonymized usage data to help us improve content and site performance. Data is processed in accordance with Google's data processing terms and our Privacy Policy. IP addresses are anonymized.

2.3 Functionality Cookies

These cookies remember your preferences to enhance your visit, such as language settings or whether you have acknowledged a particular notice. They do not track browsing activity across other websites.

2.4 Marketing and Targeting Cookies

Where enabled, marketing cookies may be set by platforms such as LinkedIn Insight Tag or similar tools to help us measure the effectiveness of our content and serve relevant advertising to professional audiences. You may opt out of these at any time via the cookie management tool on our website.

3. Third-Party Cookies

Some cookies on our website are placed by third-party services we use to enhance functionality or measure performance. These third parties have their own privacy and cookie policies, and we encourage you to review them:

• Google Analytics — Google Privacy Policy
• LinkedIn Insight Tag (where active) — LinkedIn Privacy Policy

Infinitas Advisory does not control third-party cookies and is not responsible for the data practices of third-party services. Their cookies are governed by their own policies.

4. Cookie Duration

Cookies used on our website fall into two duration categories:

• Session cookies: Temporary cookies that are deleted automatically when you close your browser. They enable the website to link your actions during a single browsing session.
• Persistent cookies:Remain on your device for a defined period after the browser is closed — typically between 30 days and 2 years depending on the cookie's purpose. They remember your preferences or help us recognize you on your next visit.

Specific cookie lifespans are disclosed within our cookie management tool and updated as our technology stack evolves.

5. Managing Your Cookie Preferences

5.1 Cookie Consent Tool

When you first visit www.infinitasadvisory.com, you will be presented with a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customize your preferences by category. You can revisit and update your preferences at any time using the cookie settings link in our website footer.

5.2 Browser Controls

Most web browsers allow you to control cookies through browser settings. You can typically set your browser to:

• Notify you when a cookie is being set.
• Block all cookies or specific categories of cookies.
• Delete existing cookies from your device.

Guidance for managing cookies in common browsers:

• Google Chrome
• Mozilla Firefox
• Apple Safari
• Microsoft Edge

Please note that disabling or blocking cookies may affect the functionality of our website and limit your ability to use certain features or services.

5.3 Opt-Out of Analytics

To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on.

5.4 Do Not Track

Some browsers include a “Do Not Track” (DNT) signal. Our website does not currently respond to DNT signals as there is no consistent industry standard for their interpretation. You can manage your tracking preferences through our cookie consent tool instead.

6. Your Consent

By continuing to use our website after being presented with the cookie consent banner, you agree to the use of strictly necessary cookies. Your use of optional cookies — including analytics, functionality, and marketing cookies — is based on your explicit consent, which you can grant or withdraw at any time.

Withdrawal of consent does not affect the lawfulness of any cookie use that occurred prior to withdrawal. Strictly necessary cookies cannot be disabled as they are essential to the operation of the website.

7. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, the technology we deploy, or applicable legal requirements. We will post any updates on this page with a revised effective date.

We encourage you to review this page periodically to stay informed about our use of cookies. Where changes are material, we will re-present the cookie consent tool so you can review and confirm your preferences.

8. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us: